Social Media – Another Great Advertising Medium?
With therefore much interest in how social networks function, one begins to wonder if you have marketing potential within these social networks?
I have been watching social networking for some time now. In reality I am a member of numerous social-networking web sites including http://www.myspace.com/ and https://www.linkedin.com just..
There’s been a virtual explosion of social networking sites before couple of years. This commanding home based mlm business article has several surprising cautions for the purpose of this activity. Even the major players like Google, Yahoo and MSN are getting into it.
With so much interest in how social networks function, one begins to wonder when there is advertising potential within these social networks?
I’ve been seeing social networking for a while now. In-fact I am a member of various social-networking sites including http://www.myspace.com/ and https://www.linkedin.com merely to name two.
I joined partly because I wished to see what they were, but moreover to see what impact social networking might have on SEM in-the coming years.
I have been a member of numerous services for some time and the reach these sites have is extraordinary.
As an example, from my LinkedIn network of eight people I have an extended network of over 12,600 people.
Suppose – I’m merely a click or two away from close to 13,000 others who share my similar interests ranging from what I like to watch on TV to work I could give to them.
Through their connections and my connections, I am related to people starting from the American Cancer Society, to Sun Microsystems to the University of Texas to Google.
But what advertising possibilities are there for Social-networking?
Well, let’s take a look at MySpace.
MySpace is one of the top sites on the net today. It racked up 9.4 thousand page-views in August 2005 (significantly more than Google) and new people are signing up in a mind-boggling rate of 3.5 million a month.
MySpace is typical of where todays 18-30 year old visits manage their digital life. I-t allows people to publish photos of themselves and their friends, create a blog, list their favorite artists, watch and share videos, suggest things you can do and lists a couple of people they consider friends. It is with this ‘Friends List’ where most of the opportunities lay.
All forty million-plus people of MySpace possess a friends site that lists people that person considers their friend. This really is a listing of individuals who they are interested in conversing with and about, as well as hearing from on an everyday basis. They can send you messages, discuss your pictures, study your sites, as well as abandon messages that you can then share with the others after you add somebody as your friend. This really is the opportunity for instant feedback about you.
The capability to include friends to your page is important for marketing to MySpace customers. In accordance with Courtney Holt, mind of new media and strategic advertising at Interscope Records, ‘This technology is growing up with no ever seen programmed media. Should you require to be taught further on network marketing advertising, there are tons of databases people might pursue. ‘They don’t think in terms of-the recording, and they do not think in terms of a TV schedule. They think in terms of TiVo, P2P, AOL, and of-course MySpace.
You can observe how this may develop.
Let us say you develop a MySpace account to share your products or services. You weblog about it and search for the others which could share your interests.
Afterward you ask them to be your friend. Mlm Business Lead includes more about the meaning behind it. When they develop into a friend you start your ‘smooth market’ selling your product to them.
They start blogging and sharing it, as they grow to appreciate it. Soon thousands or even thousand of individuals are talking about you and your product or service.
Don’t think this will work?
Allow me to give you a few examples. There are many groups who’ve gotten their begin MySpace. By just hosting a few of their music o-nline and blogging about themselves they developed a following. Soon they had record deals and contracts arranged.
Of course to utilize ser-vices like MySpace you need to have something this marketplace needs. If you don’t then you probably shouldn’t put too much energy into MySpace.
But that does not mean other social network opportunities should be overlooked. As I mentioned previously, LinkedIn is more of an expert introduction service. If your products or services meets here then by all means investigate it more.
And there are the others too. Companies for example Yahoo!s MyWeb, Flickr, http://del.icio.us and more.
So if you have ever wondered what other online options may be available, consider social-networking. It could be another great internet marketing channel.
Comments are currently closed.